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Marvin's
BRIEF
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CHALLENGES
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GOALS
Marvin's is a chain of northern soul clubs in the north west. They needed a distinctive brand that took influence from the northern soul boom but with a current twist.
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​The biggest challenge was balancing old and new ideas in a way that felt right for the business and for their biggest target demographic, fans of soul.
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Goals for the project included giving Marvin's a memorable debut and a versatile brand that can be expanded on in the future.
Personal Work
​With my online creative life, I use a persona named 'CRYSTALBOY'. I'm a musician as well as a designer, and the two often crossover. Take a look at my work below.



Poster artwork for Revolution Blackpool.
An award winning trailer for Sonic The Hedgehog's 20th Anniversary. Created by me and my collaborator Naseem Naeem.
★ Little Chip Student Award 2011
★ YCN Commendation 2010/2011

Logotype for The Honeybee Inn, an LGBT+ Twitch channel focussing on gaming and drag.
Covers for CRYSTALBOY music projects.
Lyric video for CRYSTALBOY music project. The entirety of the video is by me.
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